GUESS FW18 Advertising Campaign: Desert Dream

GUESS FW18 Advertising Campaign: Desert Dream

Guess travels to Joshua Tree Park in Southern California for the Fall-Winter campaign and has roped top models Amanda Cerny, Gwen Van Meir, Erin Cummins, Amanda Rodriguez, Julien Marlon and Charlie Matthews to feature in its marketing visuals. Shot by photographer Josh Ryan, the campaign channels a quintessential, all-American vibe, in honour of the label's Los Angeles roots.

Womenswear looks featured in the campaign images include a range of denim silhouettes complemented by faux fur jackets in cherry red, old rose and dove gray. Solid and snake-print minidresses and floral jumpsuits round out the selection. Male models are shown in embroidered denim jackets and distressed jeans, which join graphic logo tees, quilted bombers, faux leather motos and camo-print pants in Guess’ menswear offering for Fall.

 

 

Contact us
Laura Buydaert Media Mania
Laura Buydaert Media Mania
About Guess

Guess?, Inc. designs, markets, distributes and licenses a lifestyle collection of contemporary apparel, denim, handbags, watches, footwear and other related consumer products. Guess? products are distributed through branded Guess? stores as well as better department and specialty stores around the world. As of May 4, 2019, the Company directly operated 1,174 retail stores in the Americas, Europe and Asia. The Company’s licensees and distributors operated 550 additional retail stores worldwide. As of May 4, 2019, the Company and its licensees and distributors operated in approximately 100 countries worldwide. For more information about the Company, please visit www.guess.com.

Guess